Why we boop
The short version: we got tired of pee pads that look like hospital supplies.
It started with a snoot
Every dog person knows the move: that soft little nose-tap on your leg, your laptop, your face at 6am. The boop. It's the universal dog-language for "hi, I exist, love me."
What we couldn't find was a pee pad that matched that energy. Everything out there was either crinkly plastic by the pallet — expensive, wasteful, and scary to half the dogs we know — or "clinical washables" in navy blue that make your hallway look like a vet's waiting room. Complete with guarantees that dissolve the moment you actually use the product.
So we made the pad we wanted: genuinely soft, seriously leak-proof, washable 300+ times — and nice enough to leave on the floor when friends come over.
Built to be kept
Real reviews, a real guarantee — 90 days, full refund, even used, no hoops. A crossed-out price that's simply what the pads cost separately. And customer service by humans who own dogs themselves. If that sounds like the bare minimum — we agree. Somehow it's still rare.
— Sam, founder · Designed in the Netherlands 🇳🇱
Three promises
A real guarantee
90 days risk-free, full refund, even used. The policy matches the marketing — read it, it's one paragraph.
Honest pricing
The crossed-out price is simply what the pads cost separately — the bundle does the saving. What you see is what you pay.
Dogs first
Soft enough that dogs choose it. Tested on real floors, real puppies and one extremely dramatic dachshund.
Join the pack
150,000+ dog parents and counting.
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